DreamBone knows your dog is more than a pet – they’re family. Which is exactly why they partnered with Project K-9 Hero for this K9 Veterans Day to show “Freedom Through Their Eyes.”

The day honors the more than 30,000 dogs that have served in the United States military since 1942. And Project K-9 Hero ensures that each K9 hero is rewarded with the health and quality of life they deserve for their faithful and loyal service.

It is believed that dogs do not see the color red, so we created a yellow, white and blue striped American flag to commemorate this special day. The flag was raised at the National WWI Museum and Memorial in Kansas City this past weekend.

And our VR Experience

In addition to flying the flag at the museum, the surrounding streets were lined with over 500 flags, a ceremony was held, and an impressive VR experience was located inside the museum.

Facebook users are encouraged to fly the K9 Veterans Day flag themselves with a special yellow, white and blue frame for their profile picture. Facebook members can find the commemorative frame on DreamBone’s Facebook page (@DreamBoneChews). DreamBone is a Spectrum Brands Holdings product.

To see more on this initiative, watch this video or add the K9 Veterans Day Facebook frame to your profile and show your support.

View highlights from this past weekend’s event here.