Make Your Statement

When a business owner looks for signage solution, they’re putting a piece of their reputation in our hands.

To answer the call, we positioned FASTSIGNS as the facilitator for empowering customers to embrace their own ambition and envision the seemingly endless potential of their business through next-level visual solutions.

FASTSIGNS

TV / Digital Advertising / Social Media

Positioning and Brand Cues

Building upon thorough research, the team and franchise leaders aligned. FASTSIGNS is a visual ideas company that powers possibility, inspiring our customers to realize their potential by bringing their vision to life.

Color Story

In customer-forward instances, we stretch our color palette to cover the wide range of our customers’ personalities and creative expressions.

Punctuation

We take ownership of the humble quotation mark, adding gravity to customers’ statements and providing a strong graphic element to build visual consistency.

Signature Language

To celebrate the unique voices of our customers in a range of key industries, we developed a creative approach to copy that was as playful as it was purposeful.

TV/Video

With just 15 seconds to tell a transformational story from start to finish, we tasked choregraphed stagehands to build businesses from blank canvases to highly functional and fabulous.

Digital

Short-form video and campaign photography showed up in all the right places, maximizing the return on production investment, helping to build frequency and depth of message.

Social Client Stories

Real customers took center stage in case study executions, sharing their success stories with color and charisma.